I was really looking forward to this game. The #1 Defense vs the #1 Offense of all-time. How could the matchup not provide a great sports battle?
Wow, the game was anything but! Jumped the shark at :12 into the game…it was over!
You know what else has jumped the shark? Superbowl commercials! Well, not the hype and people’s expectations…but the crazy, catch your eye, LMAO type commercials. People love to talk about the commercials the day after, but, that’s about it. Theres no WAZZUP or Bud-Wei-Ser frogs or Cindy Crawford.
Like everything, it is now a formula, of being extremely stupid, overly sentimental, over the top selling sex to sell whatever…
None of those are that bad of advertising approaches in general. But, the art of creating a Superbowl commercial has reached an all-time boring low!
My favorite? The only one that actually stood out?
T-Mobile! They used the late, great Roger Miller’s, “Whistle Stop.” When I was a little bitty Mike cutting my teeth on music this little ditty put the first music wrinkles on my brain.
Kudos to T-Mobile, except for the new studio created/edited ending to the song/commercial, they get my vote for best commercial of the day.
Here is the whole tune:
Let’s hope the game and commercials can step it up a notch for Superbowl XLIX